GESTION DE LA MARCA CORPORATIVA (Registro nro. 61268)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00619nam a2200157 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251205153724.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789876010220 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | PAUL CAPRIOTTI |
| 245 10 - TITLE STATEMENT | |
| Title | GESTION DE LA MARCA CORPORATIVA |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Argentina |
| Name of producer, publisher, distributor, manufacturer | LA CRUJIA EDICIONES |
| Date of production, publication, distribution, manufacture, or copyright notice | [sin fecha] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 214 páginas |
| 500 ## - GENERAL NOTE | |
| General note | LA CONSTRUCCION DE VALOR DE MARCA, PLANIFICACION DEL PERFIL DE IDENTIDAD CORPORATIVA, EVOLUCION HISTORICA DE LA IDENTIDAD VISUAL DE LA MARCA, ESTRATEGIAS DE IDENTIDAD VISUAL DE MARCA |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARCA CORPORATIVA, GESTION, IDENTIDAD VISUAL, IDENTIDAD CORPORATIVA |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marcas |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Diseño |
| Source of term | local |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Serial enumeration / chronology | Total checkouts | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Biblioteca Marún Gossaín Jattin | Biblioteca Marún Gossaín Jattin | 12/05/2025 | 9789876010220 | 11985 | 12/05/2025 | 1 | 12/05/2025 | Libros |